I help brands pick fights, plot futures and keep promises.

I’m Robert Tammaro, an independent brand strategist.

I collaborate with agencies, consultancies and businesses to help brands find clarity, focus and momentum. Especially when they’re going through change.

My career began in packaging design, before moving into strategy where I’ve spent the past two decades helping organisations define who they are and how they show up.

I’ve learned that I work best when process serves the work, not the other way round. Approaching every project with a fresh mind, a clear sense of purpose, and respect for how each team works.

I’m London-based, work globally, and happiest near good food, live football and planning my next trip. Often joined by my French Bulldog, Fairfax, who likes to sit in on a meeting or two.

WHAT I GET CALLED IN FOR
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The parts of brand that unlock progress.

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The parts of brand that unlock progress. *

  • Getting to the heart of a business, articulating how it goes to market and why it matters.

  • Making complex portfolios simple, logical and fit for growth.

  • Finding the right words to tell great stories.

  • Helping teams stay clear, confident and joined up through change.

Learn more